KU Giving Magazine
One Day. One KU. Sets Two Records
On Feb. 20, donors showed their passion for the University of Kansas with 3,239 gifts totaling nearly $1.8 million, records for both number of gifts and total amount raised in one day. The gifts came in during the third annual One Day. One KU. 24-hour giving campaign.
Donors established 110 challenges and matches, including a $50,000 match from the KU Endowment Board of Trustees for donations made to the Greater KU Fund. The Twitter Hashtag Challenge, established by Chancellor Douglas Girod and Susan Girod, unlocked $5,000 for students. The hashtag #OneDayOneKU surpassed the 2,020 tweets needed to secure the funds.
Students, faculty, staff, alumni and friends joined in the fun on social media and in person. On-campus events celebrated the day with games, prizes, snacks and visits from Big Jay and Baby Jay.